Yearly Archives: 2012

Posted December 19, 2012

The Medical Device Tax and the Dentist

As it stands now, regardless of whether we go off the fiscal cliff or not, there will be a tax on the sale of medical devices in 2013. As mandated in the Patient Protection and Affordable Care Act, manufacturers will…Read More

Posted December 14, 2012

The Best Marketing Tactics of 2012

With a new year approaching, now is the perfect time for dental practices to assess their marketing plan. Here’s a look at some tactics that worked for practices in 2012: Blogging: Content is king when it comes to your dental…Read More

Posted December 7, 2012

Characteristics of Successful Email Marketing Campaigns

Email marketing is a great way for dental practices to keep in touch with current patients and get their name in front of potential ones. Below are some tips on how to utilize email marketing campaigns: Personalization: Personalizing each email…Read More

Posted November 16, 2012

Three Ways to Promote Your Facebook Page

Maintaining a Facebook page is a great way to get patients engaged with your practice and update them on things going on around the office. However, your Facebook presence will only be effective if you have a fan base. Here…Read More

Posted November 9, 2012

Tips for Obtaining Small Business Loans

Many small business owners, including dentists, are hopeful that a recovering economy will bring opportunities to expand their business. Obtaining a small business loan can help stimulate business and make plans for expanding more realistic. When applying for a loan,…Read More

Posted November 2, 2012

Take Advantage of Your Section 179 Benefit

Dental practice owners should be taking advantage of their incentives before they are reduced significantly in 2013. In 2011, the Section 179 benefit was $500,000. On January 1, 2013, the incentive will be reduced to $24,000 because of the 2010…Read More

Posted October 26, 2012

Patient Relationships Are Key to Success

While increasing your patient load is important, developing long lasting relationships with existing clients is even more crucial to your success. Patients want dentists that have a vested interest in their health, just as dentists want patients who value their…Read More

Posted October 22, 2012

2012 Dental Salary & Benefits Survey

The United States is home to more than 780,000 healthcare facilities, including hospitals, doctor offices, emergency care units, nursing homes, dentist offices, and social services providers. According to national industry reports, the combined annual revenue of the U.S. health care…Read More

Posted October 19, 2012

Tips for Establishing Yourself as a Thought Leader

Having a great reputation is vital to your success in the dental industry. One of the best ways to improve your reputation is to establish your practice as a thought leader. Here are several ways to build a great reputation…Read More

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